Showing 1–20 of 32 results
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For undergraduate or graduate business students. A balanced and holistic approach to business analytics Business Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysis works in today’s organizations. Author James Evans takes a fair and comprehensive, approach, examining business analytics from both descriptive and predictive perspectives. Students learn how to apply basic principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. And included access to commercial grade analytics software gives students real-world experience and career-focused value. As such, the 3rd Edition has gone through an extensive revision and now relies solely on Excel, enhancing students’ skills in the program and basic understanding of fundamental concepts. Additionally, Analytic Solver can now be found in online supplements to accommodate any new software updates, so students are prepared to use these same tools when they graduate. Pearson MyLab Statistics not included. Students, if Pearson MyLab Statistics a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab Statistics should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab Statistics MyLab(tm) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.
Data Mining and Predictive Analytics (Wiley Series on Methods and Applications in Data Mining) 2nd Edition$74.00
The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition more than 50% new and revised is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics such as preparing data for analysis and creating the necessary infrastructure for data mining at your company.
* Features significant updates since the previous edition and updates you on best practices for using data mining methods and techniques for solving common business problems * Covers a new data mining technique in every chapter along with clear, concise explanations on how to apply each technique immediately * Touches on core data mining techniques, including decision trees, neural networks, collaborative filtering, association rules, link analysis, survival analysis, and more * Provides best practices for performing data mining using simple tools such as Excel Data Mining Techniques, Third Edition covers a new data mining technique with each successive chapter and then demonstrates how you can apply that technique for improved marketing, sales, and customer support to get immediate results.
eBook Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 3rd Edition$64.00
Now in its seventh edition, International Human Resource Management is established as a market leader that caters to students worldwide.
This textbook has developed alongside the field – helping to shape what it is today – and remains a leading International Human Resources Management (IHRM) textbook worldwide.
International Human Resource Management provides an academic overview of global IHRM, whilst still remaining close to curriculum developments.
This textbook also contains nine in-depth case studies written by the authors and global experts, that provide a range of in-depth applications for all of the major functional areas of IHRM.
For MBA, engineering master, or senior-level undergraduate courses in supply chain management.
Supply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. The 7th Edition, Global Edition, weaves in compelling case study examples to illustrate how good supply chain management offers a competitive advantage and how poor supply chain management can damage an organisation’s performance. With this text, students gain a deeper understanding of supply chains and a firm grasp on the practical managerial levers that can improve supply chain performance.
Ebook The Labor Relations Process: A Partnership Approach to Creating Strategic Competitive Advantage 2nd Edition$52.00
The Labor Relations Process: A Partnership Approach to Creating Strategic Competitive Advantage, Second Edition gives us insight into managing both unionized and non-unionized employees. In the competitive global Business environment, labor relations management plays a critical role in determining not only a company’s competitiveness but also that of an industry, a city, and a country. Users of this book have the opportunity to look at real cases of successful labor relations processes and explore the possibility of adopting at least some of the practices that have been proven to be effective in at least one context.
This book covers major issues in employment relations in Singapore using a tripartite model based on Dunlop's conceptual framework. It is written mainly for students who need to know the basic issues in employment relations. Human resource managers, trade unionists, trainers and public administrators will also find it a useful reference.
The third edition of Imad Moosas International Finance text has been significantly updated and revised in this long awaited third edition. The book is organised by starting with the basic concepts, markets, institutions and arrangements before moving on to a description of international financial operations.
The book integrates international coverage with appropriate discussions of Australia and the regional context throughout.
With a clear and engaging writing style, strong pedagogical framework and current data International Finance is the ideal choice for upper level undergraduate and postgraduate courses.
Now in its seventh edition, International Human Resource Management is established as a market leader that caters to students worldwide. This textbook has developed alongside the field – helping to shape what it is today – and remains a leading International Human Resources Management (IHRM) textbook worldwide.International Human Resource Management provides an academic overview of global IHRM, whilst still remaining close to curriculum developments. This textbook also contains nine in-depth case studies written by the authors and global experts, that provide a range of in-depth applications for all of the major functional areas of IHRM.