[E-BOOK] Sensation and Perception, 10th Edition
For undergraduate or graduate business students. A balanced and holistic approach to business analytics Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today’s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.
Company Accounting, 10th edition has been thoroughly updated to reflect the various and ongoing reforms as a result of Australia’s adoption of international financial reporting standards. Containing several all-new chapters, this edition provides an authoritative and reliable overview of the various changes required within the Framework and a selection of key accounting standards governing corporate entities. The text provides students with a comprehensive overview of the practice and principles of company accounting, and helps them develop the practical grounding to reinforce their understanding. The 10th edition presents essential ‘must know’ information on accounting for a corporate entity and the requirements for externally disclosing the financial position of the entity. Company Accounting, 10th Edition retains the hallmark features seen in previous editions of the title, including a high attention to detail, practical application of accounting standards, provision of a conceptual basis, and depth of analysis.
Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations. So, if you’re thinking …’How do I choose my topic?’ ‘I’m confused by all these different philosophies’ ‘I need to collect my data; what do I do first?’ ‘When and what do I need to write? …then, open this book to discover: * Regular checklists and ‘Progressing your research project’ sections to give you step-by-step practical guidance on the process * A glossary of clear definitions for 600 research terms * Cases and examples of students’ and academics’ research and topical news articles illustrating research in practice * Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis, and writing about and presenting your research Don’t forget to visit www.pearsoned.co.uk/saunders where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide! Start your project with confidence and complete it with success! Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.