Essentials of Economics 3rd Edition
Real examples. Real companies. Real business decisions. Many students of first year economics ask themselves “why am I here?” and “will I ever use this?”. Essentials of Economics answers these questions by demonstrating that real businesses use economics to make real decisions every day.
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Commerce.dot.com has been fully revised and updated, while retaining its original features that proved so popular. It incorporates the four core topics of the NSW Commerce syllabus: consumer choice, personal finance, law and society, and employment issues, while providing plenty of examples to consolidate student understanding. This teacher’s homework book provides additional activities and extension material to complement the core text.
About the Author
Jeffrey M. Wooldridge is a University Distinguished Professor of Economics at Michigan State University, where he has taught since 1991. From 1986 to 1991, he served as Assistant Professor of Economics at the Massachusetts Institute of Technology. Dr. Wooldridge has published more than three dozen articles in internationally recognized journals, as well as several book chapters. He is also the author of ECONOMETRIC ANALYSIS OF CROSS SECTION AND PANEL DATA. His work has earned numerous awards, including the Alfred P. Sloan Research Fellowship, the Multa Scripsit award from Econometric Theory, the Sir Richard Stone prize from the Journal of Applied Econometrics, and three graduate teacher-of-the-year awards from MIT. A fellow of the Econometric Society and of the Journal of Econometrics, Dr. Wooldridge has been editor of the Journal of Business and Economic Statistics and econometrics co-editor of Economics Letters. He has also served on the editorial boards of the Journal of Econometrics and the Review of Economics and Statistics. Dr. Wooldridge received his B.A. with majors in computer science and economics from the University of California, Berkeley, and received his Ph.D. in economics from the University of California, San Diego.
Business Economics builds on the authority, clarity and real-world relevance of Economics by N. Gregory Mankiw and Mark P. Taylor (two of the world’s leading economists) to create an introductory economics textbook fully focused on the curriculum and pedagogical needs of business economics students. Business Economics has a superb logical structure. The classic ten principles approach to economics is retained and right at the outset the text considers the business environment so immediately establishing the book’s business focus. Both microeconomics and macroeconomics are then comprehensively covered and each perspective is carefully mined for insights directly relevant to business economics students. A final part examines the implications of economic globalization for the conduct of business internationally. Business Economics is a global textbook with a particular focus on Europe, the Middle East and Africa; it is replete with examples from all these regions. This text is ideal for use on both business economics degrees and on business economics modules on business, engineering and social science courses at undergraduate level. It is also ideal for use on MBA courses.
In line with changes to the Economics syllabus whereby Microeconomics and Macroeconomics are currently taught as separate subjects, the topics in the book relevant to these two areas have been clearly demarcated. Also, to reflect the wider coverage of each topic in the new syllabus, the existing contents have been revised.
Part 1 Microeconomics
- Chapter 1. Introduction to Economics
- Chapter 2. Theories of Demand and Supply
- Chapter 3. Market Equilibrum
- Chapter 4. Consumer Behaviour
- Chapter 5. Elasticity of Demand and Supply
- Chapter 6. Theory of Production and Production Costs
- Chapter 7. Market Structures
Part 2 Macroeconomics
- Chapter 8. Introduction to Macroeconimcs*
- Chapter 9. National Income Accounting
- Chapter 10. National Income Equilibrium
- Chapter 11. Economic Functions and Government Policy*
- Chapter 12. Money and Banking
- Chapter 13. Macroeconomic Problem (Business Cycle, Unemployment and Inflation)
- Chapter 14. International Trade*
- Chapter 15. International Finance*