Language : English
Published : 2015
Pages : 749
International Business 2nd Asian Global Edition
There is a reason why instructors around the world have relied on the market-defining product International Business – Competing in the Global Marketplace: it has consistently exceeded instructors’ expectations while preparing students to confront the unique challenges of global business.
International Business Asia Global Edition 2e goes one step further to offer more. A definitive text for Asian students and the global student interested in the multiple opportunities in Asia, it brings together the varied teaching, writing, and the global consulting expertise of Charles Hill, Chow-Hou Wee, and Krishna Udayasankar to create the most thorough, up-to-date, and thought provoking text on the market.
International Business Asia Global Edition 2e maintains a tightly integrated flow between the chapters and identifies how real managers succeed or fail in the global economy. It includes information, examples, and cases that highlight the challenges and opportunities of doing business in Asia, as well as the role of Asian businesses in the global market. The authors’ passion for international business is apparent on every page as they make important theories interesting, informative, and accessible to all readers.
· Cases, focus boxes, and exercises throughout the book show how theory relates to the practice of international business.
· Closing Case – Each chapter concludes with a Closing Case demonstrating the relevance of chapter material to the practice of international business.
· End-of-Part Cases – Longer End-of-Part casesallow for more in-depth study of international companies.
· Country Focus – Each Country Focus example provides background on the political, economic, social, or cultural aspects of countries grappling with an international business issue.
· Management Focus – Examples from companies further illustrate the relevance of chapter material for the practice of international business.
· Implications for Managers – At the end ofeach chapter in Parts 2, 3, and 4, sections titled Implications for Managers clearly explain the managerial implications of material discussed in thechapter.
· globalEDGE Research Task – Using the text and the global EDGE website, students solve realistic international business problems related to each chapter. These exercises expose students to the types of tools and data sources international managers use to make informed business decisions.
· Supplements for the instructor on the OnlineLearning Center give instructors online access to the Instructor’s Manual, CaseNotes, PowerPoints, Test Bank, globalEDGE answers, and student resources. For students, this website provides rich interactive resources to help them learn how to practice international business including chapter quizzes and interactive modules.
New in This Edition
6 new End-of-Part Cases on international companies
2 new Closing Cases on the practice of international business
2 new Country Focus analyses
3 new Management Focus articles
1 new Opening Article
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Each chapter opens with a real-life case study that forms the basis for several examples within the chapter. The questions included in the examples create a roadmap for mastering the most important learning outcomes within the chapter. A synopsis of each chapter’s introductory case is presented when the last of these examples has been discussed. Instructors of distance learners may find these introductory cases particularly useful.
Lind/Marchal/Wathen is a perennial market best seller due to its comprehensive coverage of statistical concepts and methods delivered in a student friendly, step-by-step format. The text presents concepts clearly and succinctly with a conversational writing style and illustrates concepts through the liberal use of business-focused examples that are relevant to the current world of a college student. Known as a “student’s text,” Lind’s supporting pedagogy includes self-reviews, cumulative exercises, and coverage of software applications including Excel, Minitab, and MegaStat for Excel. And now, McGraw-Hill’s adaptive learning component, LearnSmart, provides assignable modules that help students master chapter core concepts and come to class more prepared. In addition, resources within Connect Plus help students solve problems and apply what they’ve learned. Lind’s real-world examples, comprehensive coverage, and superior pedagogy combine with a complete digital solution to help students achieve higher outcomes in the course.
Since its inception, An Introduction to Business Ethics by Joseph DesJardins has been a cutting-edge resource for the business ethics course. Desjardins’ unique multidisciplinary approach offers critical analysis and integrates the perspective of philosophy with management, law, economics, and public policy, providing a clear, concise, yet reasonably comprehensive introductory survey of the ethical choices available to us in business.
About the Author
Joe DesJardins is Professor in the philosophy department formed jointly by the College of St. Benedict and St. John’s University in Minnesota. He presently serves as the Executive Director of the Society for Business Ethics. Among his publications are: An Introduction to Business Ethics (McGraw Hill), Environmental Ethics: An Introduction to Environmental Philosophy (Wadsworth), of Contemporary Issues in Business Ethics, co-editor, with John McCall, (5th Ed, Wadsworth) , and the forthcoming Business, Ethics, and Sustainability: Ethics for the Next Industrial Revolution (Prentice Hall). He received his Ph.D. from the University of Notre Dame and taught for many years at Villanova University before moving to Minnesota.