Language : English
Published : 2018-03-08
Pages : 736
Practical, theoretical, global: provides thorough grounding in economic and international business theory complemented by cases, examples, and IB insights from a diverse range of companies and cultures.
- Provides a thorough grounding in economic and international business theory alongside other perspectives, including social anthropology, political economy and management.
- The multiple perspectives explored are synthesized by the overarching Global Factory framework developed by Peter J. Buckley to provide a coherent and accessible model for understanding how businesses operate globally.
- Complemented by engaging examples and extended cases from a wide range of countries and cultures, including emerging markets, to provide a truly international approach to international business.
- Examples and cases link to management practices prepare students for the challenges faced in the real world of business.
- Additional learning features, including IB challenges and topics for debate, encourage students to view international business through a critical lens.
- The accompanying online resources, which include extra case studies, tutorial activities, web links, student questions, and a comprehensive instructor’s manual, provide extensive support for lecturers and students.
About the Author(s)
- Peter J. Buckley, Professor of International Business and Founder Director of the Business Confucius Institute, University of Leeds, Peter Enderwick, Professor of International Business, Auckland University of Technology, and Adam R. Cross, Professor of International Business and Associate Dean for Learning and Teaching, International Business School Suzhou, Xi’an Jiaotong-Liverpool University
- Peter J. Buckley is Professor of International Business, Founder Director of the Business Confucius Institute, and Founder Director of the Centre for International Business, University of Leeds, UK. He is a Fellow of AIB, BAM, EIBA, the Academy of Social Sciences, and Fellow of the Royal Society of Arts (RSA). He was President of the Academy of International Business from 2002 to 2004 and Chair of the European International Business Academy from 2009 to 2012. He was appointed Officer of the Order of the British Empire (OBE) in 2012 for services to higher education, international business and research, and elected a Fellow of the British Academy (FBA) in 2014.
- Peter Enderwick is a specialist in the field of international business. He is currently Professor of International Business at AUT University, Auckland, New Zealand. Between 1988 and 2004 he was Professor of International Management at the University of Waikato, Hamilton. He has held visiting positions at the Helsinki School of Economics and Business, Finland, the University of South Australia, Adelaide, Thammasat Business School, Bangkok and the Centre for International Business, University of Leeds. His research interests are in globalisation and labour, service sector multinationals, and large emerging markets, particularly China and India.
- Adam R. Cross is Professor of International Business and Associate Dean for Learning and Teaching at International Business School Suzhou (IBSS), Xi’an Jiaotong-Liverpool University (XJTLU). From 1996 to 2013 he worked in the Centre for International Business, University of Leeds (CIBUL). He has co-edited three books, and has contributed to more than thirty five book chapters and articles in internationally refereed journals, including Journal of International Business Studies, Journal of World Business, International Business Review, and Management International Review. His research focuses on the internationalisation of Asian multinational firms, and the cross-border licensing and management of intellectual property.
Table of Contents
Part One: Context and Rationale
1: Introduction to International Business
2: Theories of the International Firm
3: International Business in Context
4: International Trade Theory and the Firm
Part Two: The External Environment
5: The Institutional Dimension
6: The Political Dimension
7: The Societal Dimension
8: The Economic Dimension
Part Three: Managing the Global Factory
9: Foreign Operations Strategies
10: Corporate Social Responsibility
11: Marketing Strategies
12: International Production and Logistics Strategies
13: Global Innovation Management
14: Financial Management Strategies
15: Human Resources Management Strategies
16: Cross-cultural Management Strategies
17: Formulating the Strategic Response
18: Implementing the Strategic Response
Pre-Order (3-4 weeks)
This established and popular text is regarded as one of the clearest and most comprehensive in its field. David Eadson has joined Jon Curwin and Roger Slater in the author team, and together they have sought to offer a more compact book with all the qualities of the previous six editions, whilst strengthening the links to online support materials. The new edition has been enhanced to reflect the latest learning plans and techniques, providing students with all the tools they need to pass the typical Quantitative Methods course. Each chapter focuses on a selection of statistical techniques, illustrated with examples from across business, marketing, economics, finance, and public administration, to appeal to students across the business spectrum. Whilst all core material is covered in the book itself, the online offering has been bolstered to include Parts 6-8 covering ‘Modelling’, ‘Mathematical Topics’ and ‘Student Guides’ respectively, in addition to a wide range of other resources including datasets and extra learning tools. Visual signposts throughout the text guide the student to the online platform to provide a seamless interaction between the two thus providing a multi-faceted learning experience. The wide-ranging coverage provided makes this the ideal text for the teaching of quantitative methods across all business disciplines at undergraduate, MBA, and post-experience levels. This textbook is autopackaged with CourseMate. CourseMate brings course concepts to life with interactive learning, study, and exam preparation tools that support the printed textbook and the textbook-specific website. CourseMate includes an integrated eBook and interactive teaching and learning tools including quizzes, flashcards, videos, and more and an EngagementTracker, a first-of-its-kind tool that monitors student engagement in the course.
About the Author
Jon Curwin is Principal Lecturer in Business Analysis and Senior Learning and Teaching Fellow, Birmingham City Business School Roger Slater is Head of the Faculty Resources Centre for the Faculty of Law, Humanities and Social Sciences at the University of Central England, UK, and has been involved in teaching and examining quatitative topics for over 30 years. David Eadson is a Higher Education Consultant, formerly a Principal Lecturer in Statistics in the Teesside University Business School
About the Author
Gary Schneider is the William S. Perlroth Professor of Accounting at Quinnipiac University. He previously held teaching appointments at the University of San Diego, the University of Tennessee, and Xavier University. The author of more than 50 books and 100 research papers, Dr. Schneider has written extensively on accounting and information systems topics with his work appearing in such journals as INTERFACES, IS AUDIT & CONTROL JOURNAL, and JOURNAL OF INFORMATION SYSTEMS. His books have been translated into Chinese, French, Italian, Korean, and Spanish. A CPA who practiced public accounting in Ohio for 14 years before undertaking his academic career, Dr. Schneider holds a Ph.D. in accounting information systems from the University of Tennessee, an MBA from Xavier University, and a BA in economics from the University of Cincinnati.
Spread over 19 chapters, this textbook provides fundamental information about International Business, which includes concepts and theories in business and management discipline with highlights on Asian business practices.
This 13th edition of Lesikar’s Business CommunicationDigital World, by Kathryn Rentz, and Paula Lentz brings the contemporary perspective of two expert teachers to Ray Lesikar’s classic textbook. Taking a unique problem-solving approach, it integrates current technologies and trends throughout, while maintaining an emphasis on the fundamentals: careful analysis of the communication problem, development of an audience-focused solution, and clear, correct use of language and visuals. Combined with abundant realistic examples, exercises, and cases, this approach makes Lesikar one of the most pedagogically effective books in the field.