Language : English
Published : 2016-01-01
Pages : 339
Management of Electronic and Digital Media 6th Edition
Offering numerous real-world examples and case studies, MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 6e, equips you with the latest trends, practices, and research on the management and leadership techniques used in the electronic and digital media industries. Extremely reader friendly, the text offers a clear and concise presentation of key issues facing future managers, leaders, and entrepreneurs in the rapidly evolving media industries. New coverage highlights trends in big data, mobile, social media, and the cloud, as well as the latest on the evolution of social media and digital platforms. An all-new chapter details the multifaceted manager/leader/entrepreneurial role of a media manager. Giving you hands-on experience with real-life challenges, end-of-chapter case studies put you directly in the role of decision-maker — helping prepare you for a career in today’s electronic and digital media field.
About the Author
Alan B. Albarran is the chair of the Department of Radio, Television and Film, as well as the director of the Center for Spanish Language Media at the University of North Texas in Denton, TX. The author/editor of 12 books and former editor of two scholarly journals, Dr. Albarran is internationally recognized as one of the leading scholars in the field of media management and economics. He has presented workshops and seminars in 20 countries and also consults on the media industries. Dr. Albarran’s awards include the Broadcast Education Association’s Distinguished Scholar Award (2009) and the Journal of Media Economics Award of Honor (2008). He served as the president of the Broadcast Education Association and the Texas Association of Broadcast Educators.
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A major objective of this book is to fill the gap between traditional logic design principles and logic design/optimization techniques used in practice. Over the last two decades several techniques for computer-aided design and optimization of logic circuits have been developed. However, underlying theories of these techniques are inadequately covered or not covered at all in undergraduate text books. This book covers not only the “classical” material found in current text books but also selected materials that modern logic designers need to be familiar with.
About the Author
Parag K. Lala, PhD, DSc(Eng), is the Cary and Lois Patterson Chair of Electrical Engineering at Texas A&M University-Texarkana. Dr. Lala is the author of five books, including Fault-Tolerant and Fault-Testable Hardware Design and Practical Digital Logic Design and Testing. Dr. Lala was named a Fellow of the IEEE for “contributions to the development of self-checking logic and associated checker design.” He is also a Fellow of the Institution of Engineering and Technology, United Kingdom.
Robotics is a key technology in the modern world, a well-established part of manufacturing and warehouse automation, assembling cars or washing machines, or moving goods to and from storage racks for Internet mail order. Robots have taken their first steps into homes and hospitals, and have seen spectacular success in planetary exploration. Yet despite these successes, robots have failed to live up to the predictions of the 1950s and 60s, when it was widely thought–by scientists as well as the public–that we would have, by now, intelligent robots as butlers, companions, or co-workers. This Very Short Introduction explains how it is that robotics can be both a success story and a disappointment, and how robots can be both ordinary and remarkable. Alan Winfield introduces the subject by looking at the parts that together make a robot. Not surprisingly, these parts each have a biological equivalent: a robot’s camera is like an animal’s eyes, a robot’s microcomputer is equivalent to an animal’s brain, and so on. By introducing robots in this way this book builds a conceptual, non-technical picture of what a robot is, how it works, and how “intelligent” it is.
This highly interactive write-in workbook covers all the essential aspects of level 1 and 2. Welding & Fabrication theory including thorough QCF unit coverage of welding processes, metal fabrication & thermal cutting, as well as engineering materials & operations. Addressing all essential aspects of the qualification, this comprehensive resource is packed full of top quality 3D artwork, engaging tasks and activities and safe, sustainable practice, all of which aim to ensure that each learner fully understands all the fundamental theory required for their qualification. This interactive workbook can be used a stand-alone resource in the classroom or for personal study at home, or an accompaniment to the Welding & Fabrication e-learning programme for a complete blended learning experience.
Enrico Fermi (1901 – 1954) was an Italian-American physicist particularly known for his work on the development of the first nuclear reactor and for his contributions to the development of quantum theory, nuclear and particle physics, and statistical mechanics. He was awarded the 1938 Nobel Prize in Physics for his work on induced radioactivity. Fermi is widely regarded as one of the leading scientists of the 20th century, highly accomplished in both theory and experiment. Along with J. Robert Oppenheimer, he is frequently referred to as “the father of the atomic bomb.” His lecture notes, especially those for quantum mechanics, nuclear physics, and thermodynamics, were transcribed into books which are still in print, including THERMODYNAMICS, which remains his most important publication. With his characteristic clarity, in this classic on Thermodynamics, Fermi explains the First and Second Laws of Thermodynamics, entropy, thermodynamic potentials, and much more.