Language : English
Published : 2013
Pages : 301
Measuring the User Experience
Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.
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- Chapter 1. Is There a Security Problem in Computing?
- Chapter 2. Elementary Cryptography
- Chapter 4. Protection in General-Purpose Operating Systems
- Chapter 5. Designing Trusted Operating Systems
- Chapter 7. Security in Networks
August 6, 2009 Author, Jon Kleinberg, was recently cited in the New York Times for his statistical analysis research in the Internet age. Algorithm Design introduces algorithms by looking at the real-world problems that motivate them. The book teaches students a range of design and analysis techniques for problems that arise in computing applications. The text encourages an understanding of the algorithm design process and an appreciation of the role of algorithms in the broader field of computer science.
The world of data warehousing has changed remarkably since the first edition of The Data Warehouse Lifecycle Toolkit was published in 1998. With this new edition, Ralph Kimball and his colleagues have refined the original set of Lifecycle methods and techniques based on their consulting and training experience. They walk you through the detailed steps of designing, developing, and deploying a data warehousing/business intelligence system. With substantial new and updated content, this second edition again sets the standard in data warehousing for the next decade.
About the Author
The authors’ professional careers have followed remarkably similar paths. Each author has focused on data warehousing and business intelligence (DW/BI) consulting and education for more than fifteen years. Most worked together at Metaphor Computer Systems, a pioneering decision support vendor, in the 1980s. All the authors are members of the Kimball Group and teach for KimballUniversity. They contribute regularly to Intelligent Enterprise magazine and other industry publications; most have previously written books in the Toolkit series. Ralph Kimball founded the Kimball Group. Since the mid 1980s, he has been the DW/BI industry’s thought leader on the dimensional approach and trained more than 10,000 IT professionals. Ralph has his Ph.D. in Electrical Engineering from Stanford University. Margy Ross is President of the Kimball Group. She has focused exclusively on DW/BI since 1982 with an emphasis on business requirements analysis and dimensional modeling. Margy graduated with a BS in Industrial Engineering from Northwestern University. Warren Thornthwaite began his DW/BI career in 1980. After managing Metaphor’s consulting organization, he worked for Stanford University and WebTV. Warren holds a BAin Communications Studies from the University of Michigan and anMBA from the University of Pennsylvania’sWharton School. JoyMundy has focused onDW/BIsystems since 1992 with stints at Stanford, Web TV, and Microsoft’s SQL Server product development organization. Joy graduated from Tufts University with a BA in Economics, and from Stanford University with an MS in Engineering Economic Systems. Bob Becker has helped clients across a variety of industries with their DW/BI challenges and solutions since 1989, including extensive work with health care organizations. Bob has a BSB in Marketing from the University of Minnesota’s School of Business.