Language : English
Published : 2014
Pages : 880
Principles of Economics 7th Edition
The most widely used principles text is now updated and thoroughly revised. Maintaining the clear, concise exposition, precise presentation, emphasis on interesting and relevant concepts, and teaching package that is the most extensive in the industry, it can be the perfect complement to your teaching.
About the Author
N. Gregory Mankiw is Robert M. Beren Professor of Economics at Harvard University. He studied economics at Princeton University and MIT. Professor Mankiw is a prolific writer and a regular participant in academic and policy debates. His research includes work on price adjustment, consumer behavior, financial markets, monetary and fiscal policy, and economic growth. His published articles have appeared in academic journals such as the AMERICAN ECONOMIC REVIEW, JOURNAL OF POLITICAL ECONOMY, and QUARTERLY JOURNAL OF ECONOMICS and in more widely accessible forums including THE NEW YORK TIMES, THE WASHINGTON POST, THE WALL STREET JOURNAL, and FORTUNE. Professor Mankiw has been a research associate of the National Bureau of Economic Research, an adviser to the Federal Reserve Bank of Boston and the Congressional Budget Office, and a member of the ETS test development committee for the advanced placement exam in economics. From 2003 to 2005, he served as chairman of the President’s Council of Economic Advisers.
Examples of current events from Australia and New Zealand help explain how discussions on the role of the government can affect the economy. Microeconomics Principles and Practice is concerned with concepts and understanding, which sets it apart from competitor texts.
Building on the success of previous editions, Economics, Twelfth Edition, has been thoroughly updated and revised. Rigorous yet also accessible to beginners, it provides comprehensive coverage of both introductory macroeconomics and microeconomics. The authors balance in-depth explanations of key theoretical concepts with a wide range of real-world examples drawn from around the globe. They incorporate numerous pedagogical features including highlighted definitions of economic terms, short revision questions, and updated end-of-chapter questions.
New to this Edition:
* Incorporates full coverage of the 2008 banking crisis and recession, featuring revised sections on banking, the financial system, and fiscal policy
* Integrates a broad range of international applied examples, including the cost of climate change, celebrity earnings, and global imbalances in the economy
* Includes more end-of-chapter questions
An updated and expanded Companion Website contains resources for students and instructors:
* Self-test questions
* Interactive chapters
* Web links
* Flashcard glossary
* Author’s blog
* Figures from the text
* Instructor’s Manual
* Animated PowerPoint-based slides
* Test bank
Microeconomics: case studies and applications 2nd edition is an essential text that supports Cengage Learnings suite of Economics titles. The text contains case studies focusing on current events in economics, a theory refresher for each section, and questions. The case studies are written specifically for students at a level they can easily relate to, and are presented in such a way that the theoretical concept being taught can be applied. They are intended as a students stepping stone to using authentic news articles.
In line with changes to the Economics syllabus whereby Microeconomics and Macroeconomics are currently taught as separate subjects, the topics in the book relevant to these two areas have been clearly demarcated. Also, to reflect the wider coverage of each topic in the new syllabus, the existing contents have been revised.
Part 1 Microeconomics
- Chapter 1. Introduction to Economics
- Chapter 2. Theories of Demand and Supply
- Chapter 3. Market Equilibrum
- Chapter 4. Consumer Behaviour
- Chapter 5. Elasticity of Demand and Supply
- Chapter 6. Theory of Production and Production Costs
- Chapter 7. Market Structures
Part 2 Macroeconomics
- Chapter 8. Introduction to Macroeconimcs*
- Chapter 9. National Income Accounting
- Chapter 10. National Income Equilibrium
- Chapter 11. Economic Functions and Government Policy*
- Chapter 12. Money and Banking
- Chapter 13. Macroeconomic Problem (Business Cycle, Unemployment and Inflation)
- Chapter 14. International Trade*
- Chapter 15. International Finance*