Language : English
Published : 2018-03-01
Pages : 288
An accessible, concise primer on the neurological trait of synesthesia — vividly felt sensory couplings — by a founder of the field. One in twenty-three people carry the genes for the synesthesia. Not a disorder but a neurological trait — like perfect pitch — synesthesia creates vividly felt cross-sensory couplings. A synesthete might hear a voice and at the same time see it as a color or shape, taste its distinctive flavor, or feel it as a physical touch. In this volume in the MIT Press Essential Knowledge series, Richard Cytowic, the expert who returned synesthesia to mainstream science after decades of oblivion, offers a concise, accessible primer on this fascinating human experience. Cytowic explains that synesthesia’s most frequent manifestation is seeing days of the week as colored, followed by sensing letters, numerals, and punctuation marks in different hues even when printed in black. Other manifestations include tasting food in shapes, seeing music in moving colors, and mapping numbers and other sequences spatially. One synesthete declares, “Chocolate smells pink and sparkly”; another invents a dish (chicken, vanilla ice cream, and orange juice concentrate) that tastes intensely blue. Cytowic, who in the 1980s revived scientific interest in synesthesia, sees it now understood as a spectrum, an umbrella term that covers five clusters of outwardly felt couplings that can occur via several pathways. Yet synesthetic or not, each brain uniquely filters what it perceives. Cytowic reminds us that each individual’s perspective on the world is thoroughly subjective.
Pre-Order (3-4 weeks)
Culture affects us in nearly every aspect of American life, and David Matsumoto provides readers with the knowledge and skills necessary to interact in our multicultural and pluralistic world.
This field-leading book puts psychological theories and concepts into a cross-cultural framework that invites readers to discover, question, and ultimately, understand the relationship between culture and psychology through exploration of topics like changing gender roles, sexuality, self-esteem, aggression, personality, and mate selection. It all adds up to a book that will leave readers with a deeper, more complex understanding of the nature of culture, its relationship to psychological processes, and the differences and similarities between cultures in the increasingly globalized world.
How To Be Happy: How Developing Your Confidence, Resilience, Appreciation and Communication Can Lead to a Happier, Healthier You
We all have the capacity to be happy. There may be occasions in your life where this seems a challenging concept, however there are some very definite things that you can do to make sure that you are happy more often than not. After all, happy people get sick less often, they have more energy, are more creative, sustain more positive relationships and are more fun to be around.
With the help of Liggy Webb, you can create your own personal happiness toolkit! How to be Happy will help you feel more self-empowered and in control of any situation, helping you progress in your work and personal life.
You will learn how to:
• Build your self-confidence to make the best of who you are
• Be open to learning new things, to become more effective and creative
• Develop an attitude of gratitude to appreciate life more
• Encourage and sustain positive relationships
• Build your resilience and emotional strength to cope with stress and manage change
• Foster a healthy attitude and get fit for life
You can make the decision right now to be happier if you really want to be. Life is what you make it – so learn how to be happy, effective and energetic – and watch how it inspires those around you.
A lively and engaging introduction to Human Relations
In this much-anticipated 5th edition, Loren Ford and Judith Arter present the fundamentals of human relations through interesting personal stories, anecdotes, and case studies. This is a book that truly captivates students by engaging them in questions and exercises designed to stimulate active learning and critical thinking.
The 5th edition features new content, a substantial number of updated references, and pedagogical tools like Learning Objectives, Big Ideas, and Review questions. For the first time, the text is also accompanied by MySearchLab with eText.
Upon completing this book, readers should be able to:
- Understand the foundational psychological concepts relevant to Human Relations
- Apply the information learned in the course to one’s own personal situation
- Clarify and express personal beliefs through self examination
- Communicate better with others
Nelson Psychology: Second Edition, has been developed for the YouTube generation. The contemporary design and new features will automatically connect with your students and enhance their enjoyment of Psychology. Nelson Psychology will fully prepare them for success in their Units 3 & 4 exam.