Travels in China
In 1974 Roland Barthes travelled in China as part of a small delegation of distinguished French philosophers and literary figures. They arrived in China just as the last stage of the Cultural Revolution was getting underway – the campaign to criticize Lin Biao and Confucius. While they were welcomed by writers and academics, the travelers were required to follow a pre-established itinerary, visiting factories and construction sites, frequenting shows and restaurants that were the mainstay of Western visitors to China in the 70s. Barthes planned to return from the trip with a book on China: the book never materialized, but he kept the diary notes he wrote at the time. The notes on things seen, smelled and heard alternate with reflections and remarks – meditations, critiques or notes of sympathy, an aside from the surrounding world. Published now for the first time more than thirty years after the trip, these notebooks offer a unique portrait of China at a time of turbulence and change, seen through the eyes of the world s greatest semiotician.
About the Author
Roland Barthes (1915-1980) was a French essayist and social and literary critic.
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Plato’s Symposium, written in the early part of the 4th century BC, is set at a drinking party (symposium) attended by some of the leading intellectuals of the day, including Aristophanes, the comic dramatist, Socrates, Plato’s mentor, and Alcibiades, the brilliant but (eventually) treacherous politician. Each guest gives a speech in praise of the benefits of desire and its role in the good and happy human life. At the core of the work stands Socrates’ praise of philosophical desire, and an argument for the superiority of the philosophical life as the best route to happiness. This edition provides an accessible and engaging new translation by M. C. Howatson, and a substantial introduction, by Frisbee Sheffield, which guides the reader through the various parts of the dialogue and reflects on its central arguments. A chronology and detailed notes on the participants help to set this enduring work in context.
Managing Quality Service in Hospitality: How Organizations Achieve Excellence in the Guest Experience
“Managing Quality Service In Hospitality: How Organization Achieve Excellence In The Guest Experience, International Edition” teaches the concept and principles of treating customers as guests and creating a ‘Wow’ experience for them. Many other texts in this subject area skip over guest-focused service strategy in hospitality or service organizations. This text fully covers the topic of managing hospitality organizations by using academic studies and real life experience from companies like Walt Disney Company, Marriott, Ritz-Carlton, Darden Restaurants, Southwest Airlines and many others. The text is written in three sections: strategy, staffing, and systems. Each chapter includes suggested hospitality activities for students in which students are encouraged to visit local organizations to talk with guests, employees and managers to obtain a variety of perspectives on the guest experience. Other activities will have students going to the internet to visit established sites for hospitality organizations. Real and hypothetical hotels, restaurants, and other business types found in the hospitality industry are included as case studies giving the opportunity for discussion of hospitality concepts and principles. ‘Ethics in Business’ segments encourage students to analyze ethical issues associated with chapter topics. Each chapter opens with learning objectives and ends with ‘Lessons Learned,’ review questions, ‘Ethics in Business,’ activities, and case studies. The included Instructor’s Guide provides answers to the end-of-chapter questions and to the discussion questions following the chapter cases, additional field exercises in hospitality, true-false and multiple-choice quizzes, and additional material to assist the instructor in preparing course outlines and lesson plans, providing the best known about managing hospitality organizations big or small.
For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.
An Illustrated Journey: Inspiration From the Private Art Journals of Traveling Artists, Illustrators and Designers
About the Author
Danny Gregory is the author of several successful books on creativity, including, An Illustrated Life, The Creative License, and Everyday Matters. He has a worldwide following of people who are inspired to develop their own creativity through illustrated journaling. He was born in England, grew up in Australia, Pakistan, Israel and New York, and graduated summa cum laude from Princeton University. He is a managing partner at a leading NY advertising agency and lives in Greenwich Village with his son and two long-haired dachshunds.