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24 Steps to Success! Disciplined Entrepreneurship will change the way youthink about starting a company. Many believe that entrepreneurshipcannot be taught, but great entrepreneurs aren’t born withsomething special – they simply make great products. Thisbook will show you how to create a successful startup throughdeveloping an innovative product. It breaks down the necessaryprocesses into an integrated, comprehensive, and proven 24-stepframework that any industrious person can learn andapply. You will learn: Why the “F” word – focus – is crucialto a startup’s success Common obstacles that entrepreneurs face – and how toovercome them How to use innovation to stand out in the crowd –it’s not just about technology Whether you’re a first-time or repeat entrepreneur,Disciplined Entrepreneurship gives you the tools you need toimprove your odds of making a product people want. Author Bill Aulet is the managing director of the Martin TrustCenter for MIT Entrepreneurship as well as a senior lecturer at theMIT Sloan School of Management. For more please visit ahref=”http://disciplinedentrepreneurship.com/”http://disciplinedentrepreneurship.com//a
A fully revised and updated 8th edition of the highly renowned international bestseller The 8th edition of this highly acclaimed bestseller is thoroughly revised with every chapter having been updated with special attention to the latest developments in marketing. Marketing Plans is designed as a tool and a user–friendly learning resource. Every point illustrated by powerful practical examples and made actionable through simple, step–by–step templates and exercises. The book is established as essential reading for all serious professional marketers and students of marketing, from undergraduate and postgraduate to professional courses for bodies such as CIM. Above all it provides a practical, hands–on guide to implementing every single concept included in the text. New chapters and content include: A ‘Does it Work’ feature throughout demonstrating examples of real successes using the processes in the book More substantial coverage of consumer behaviour to balance the book’s focus with B2B planning Digital techniques and practices brought fully up to date Also includes a comprehensive online Tutors’ Guide and Market2Win Simulator for those who teach marketing strategy
This is not a book about one thing. It’s not a 250-pagedissertation on leadership, teams or motivation. Instead, it’s anagenda for building organizations that can flourish in a world ofdiminished hopes, relentless change and ferocious competition. This is not a book about doing better. It’s not a manual forpeople who want to tinker at the margins. Instead, it’s animpassioned plea to reinvent management as we know it—torethink the fundamental assumptions we have about capitalism,organizational life, and the meaning of work. Leaders today confront a world where the unprecedented is thenorm. Wherever one looks, one sees the exceptional and theextraordinary: Business newspapers decrying the state of capitalism. Once-innovative companies struggling to save offsenescence. Next gen employees shunning blue chips for socialstart-ups. Corporate miscreants getting pilloried in the blogosphere. Entry barriers tumbling in what were once oligopolisticstrongholds. Hundred year-old business models being rendered irrelevantovernight. Newbie organizations crowdsourcing their most creativework. National governments lurching towards bankruptcy. Investors angrily confronting greedy CEOs and complacentboards. Newly omnipotent customers eagerly wielding their power. Social media dramatically transforming the way human beingsconnect, learn and collaborate. Obviously, there are lots of things that matter now. But in aworld of fractured certainties and battered trust, some thingsmatter more than others. While the challenges facing organizationsare limitless; leadership bandwidth isn’t. That’s why you have tobe clear about what really matters now. What are the fundamental,make-or-break issues that will determine whether your organizationthrives or dives in the years ahead? Hamel identifies five issuesare that are paramount: values, innovation, adaptability, passionand ideology. In doing so he presents an essential agenda forleaders everywhere who are eager to… move from defense to offense reverse the tide of commoditization defeat bureaucracy astonish their customers foster extraordinary contribution capture the moral high ground outrun change build a company that’s truly fit for the future Concise and to the point, the book will inspire you to rethinkyour business, your company and how you lead.
The seventh edition of Birt’s Accounting textbook is designed for the core accounting unit in a business or commerce degree. Many students who plan to major in soft-side disciplines such as marketing or human resource management need a clear and accessible text that emphasises the relevance of accounting to business. The Accounting interactive e-text features a range of instructional media content designed to provide students with an engaging learning experience. This includes practitioner videos from Ernst & Young, animated work problems and questions with immediate feedback. Birt’s unique resource can also form the basis of a blended learning solution for lecturers.
This revised and updated fifth edition of Accounting for Managers builds on the international success of the previous editions in explaining how accounting is used by non-financial managers. Emphasizing the interpretation as opposed to the construction of accounting information, Accounting for Managers encourages a critical rather than unthinking acceptance of accounting techniques. Whilst accounting information is immensely valuable for planning, decision making and control, users need to recognize the assumptions behind, and the limitations of, particular accounting techniques. As in the previous editions, Accounting for Managers combines theory with practical examples and contemporary case studies drawn from real business situations across a wide range of manufacturing, retail and service industries. Accounting for Managers is an ideal companion for postgraduate and undergraduate students, as well as non-financial managers in executive education courses seeking a better understanding of the role played by accounting and how it affects their organization and business unit. New features in the fifth edition include: Completely revised chapters emphasising the inter-relationship between financial reporting and management accounting for decision-making, and recent developments in performance measurement. Updated discussion on the latest developments in Integrated Reporting and the GRI (Global Reporting Initiative) and the latest International Financial Reporting Standards (IFRS). Expansion of treatment of supply chains and simplification of variance analysis. Revised and updated case studies, examples and end of chapter questions.
The tenth edition of this bestselling text includes examples in more detail and more applied exercises; both changes are aimed at making the material more relevant and accessible to readers. Kreyszig introduces engineers and computer scientists to advanced math topics as they relate to practical problems. It goes into the following topics at great depth differential equations, partial differential equations, Fourier analysis, vector analysis, complex analysis, and linear algebra/differential equations.
The advanced tools accountants need to build automated, reliable, and scalable reports using Excel Learn about the functions that work together to automate many of the processes involved in Management Reporting. See how to take advantage of the many new features of Excel 2007 and 2010. Find out how to build validation structures into your spreadsheet reports. Discover how to identify missing or new codes, either in the creation process or in the day-to-day running of the reports. Do it all with Advanced Excel Reporting for Management Accountants. * Explore the structures that simplify the report creation process and make the reports more maintainable * Learn techniques to “cleanse” data so that it is ready for use in Pivot Tables and formula-based reports * Find out the tips and tricks that can make the creation process quicker and easier * Discover all you need to know about Excel’s summing functions and how versatile they can be Written in a hands-on style that works towards the completion of two reporting case studies, Advanced Excel Reporting for Management Accountants explains and demonstrates techniques so that Management Accountants can learn how to automate many aspects of the reporting process.
Machine learning (ML) is changing virtually every aspect of our lives. Today ML algorithms accomplish tasks that until recently only expert humans could perform. As it relates to finance, this is the most exciting time to adopt a disruptive technology that will transform how everyone invests for generations. Readers will learn how to structure Big data in a way that is amenable to ML algorithms; how to conduct research with ML algorithms on that data; how to use supercomputing methods; how to backtest your discoveries while avoiding false positives. The book addresses real-life problems faced by practitioners on a daily basis, and explains scientifically sound solutions using math, supported by code and examples. Readers become active users who can test the proposed solutions in their particular setting. Written by a recognized expert and portfolio manager, this book will equip investment professionals with the groundbreaking tools needed to succeed in modern finance.
New edition of the successful textbook updated to include new material on UAVs, design guidelines in aircraft engine component systems and additional end of chapter problems Aircraft Propulsion, Second Edition follows the successful first edition textbook with comprehensive treatment of the subjects in airbreathing propulsion, from the basic principles to more advanced treatments in engine components and system integration. This new edition has been extensively updated to include a number of new and important topics. A chapter is now included on General Aviation and Uninhabited Aerial Vehicle (UAV) Propulsion Systems that includes a discussion on electric and hybrid propulsion. Propeller theory is added to the presentation of turboprop engines. A new section in cycle analysis treats Ultra-High Bypass (UHB) and Geared Turbofan engines. New material on drop-in biofuels and design for sustainability is added to refl ect the FAA s 2025 Vision. In addition, the design guidelines in aircraft engine components are expanded to make the book user friendly for engine designers. Extensive review material and derivations are included to help the reader navigate through the subject with ease. Key features: * General Aviation and UAV Propulsion Systems are presented in a new chapter * Discusses Ultra-High Bypass and Geared Turbofan engines * Presents alternative drop-in jet fuels * Expands on engine components’ design guidelines * The end-of-chapter problem sets have been increased by nearly 50% and solutions are available on a companion website * Presents a new section on engine performance testing and instrumentation * Includes a new 10-Minute Quiz appendix (with 45 quizzes) that can be used as a continuous assessment and improvement tool in teaching/learning propulsion principles and concepts * Includes a new appendix on Rules of Thumb and Trends in aircraft propulsion Aircraft Propulsion, Second Edition is a must-have textbook for graduate and undergraduate students, and is also an excellent source of information for researchers and practitioners in the aerospace and power industry.
“CAIA Association has developed two examinations that are used to certify Chartered Alternative Investment Analysts. The Level I curriculum builds a foundation in both traditional and alternative investment markets–for example, the range of statistics that are used to define investment performance as well as the many types of hedge fund strategies. The readings for the Level II exam focus on the same strategies, but change the context to one of risk management and portfolio optimization. Level I CAIA exam takers have to work through an outline of terms, be able to identify and describe aspects of financial markets, develop reasoning skills, and in some cases make computations necessary to solve business problems”–
An Introduction to Textile Coloration: Principles and Practice The Publications Committee of the Society of Dyers and Colourists (SDC) has been aware for some time of the need to produce a book at an introductory level aimed at personnel working in textile dyeing or printing companies as well as those interested in entering into the field. The SDC runs a course for dyehouse technicians leading to the award of its Textile Coloration Certificate and this book is intended to be helpful for candidates following the course. Additionally, it will be helpful for professionals in textile companies who do not have a strong scientific background, so that they may attain a better understanding of the chemical principles of colour application. Starting with the basic science underlying dyeing and printing processes, this comprehensive book explains the fundamentals of dye and pigment chemistry and the various application techniques and processes. It offers chapter coverage of the general chemistry related to textiles, textile fibres, chemistry of dyes and pigments, industrial coloration methods, textile printing, theoretical aspects of dyeing, the measurement of colour and fastness testing. Reference is made to developments that have taken place in the coloration industry in recent years, not least of which have been the challenges imposed by the drive towards environmentally-friendly processes and restrictions on the use of certain chemicals. An Introduction to Textile Coloration: Principles and Practice Covers atomic structure, chemical reactions, and acids, bases, and salts Explains the nature of fibre-forming polymers and the conversion of synthetic polymers into fibre filaments Educates on the classification of colorants and the commercial naming of dyes and pigments Introduces readers to the dye application processes and dyeing machinery Instructs on dye aggregation, factors affecting colour appearance, the principles of colour fastness testing, and more
“This is an introduction to the basic vocabulary of architectural design, updated with new information on emerging trends and recent developments. The book is a visual reference that helps both students and professionals understand the vocabulary of architectural design by examining how space and form are ordered in the environment”–
Your step-by-step guide to learning Autodesk Revit Architecture This detailed introduction to Revit Architecture features straightforward explanations and real-world, hands-on tutorials to teach new users the software’s core features and functions. Presented in the context of real-world workflows, and using real-world projects, each chapter contains a discussion of the “why” and “how” that is reinforced with a step-by-step tutorial so you’ll gain practical and applicable experience with the core features of Revit Architecture. The new pedagogical approach emphasizes learning skills to help you prepare for the Revit certification exams. Learn at your pace with step-by-step exercises, illustrated with full-color screenshots and downloadable Revit tutorial files Work with floors, ceilings, walls, and curtain walls Use modeling and massing to explore design ideas Use the Family Editor to create and manage families Understand effective worksharing, BIM workflows, and file management Use rendering and visualization techniques to make your design come alive Prepare for Revit certification exams With Autodesk Revit Architecture Essentials , you are only a step away from better, faster building design.
Go from beginner to guru quickly with the ultimate Revit Architecture 2016 guide Autodesk Revit Architecture 2016 No Experience Required is your ultimate hands-on guide for mastering this essential BIM software. With step-by-step instruction and a continuous tutorial approach, this invaluable guide walks you through the design of a four-story office building. You’ll be led through the entire design, documentation, and presentation process with expert instruction and helpful tips, so you can quickly become confident and productive. You’ll follow a real-world workflow as you jump right into modeling, first placing doors and windows, then building floors layer-by-layer, adding roofs and ceilings, stairs, ramps, and railings. Coverage includes crucial information on detailing, view and match line information, and printing, plus advanced topics like curtain walls, sweeps, embedded families, and formulas. You’ll delve into site considerations including grading and topsurface features, and integrate them into your design at the rendering stage. The companion website provides downloadable tutorial files so you can jump in at any point and compare your work to the pros. Revit is the industry-leading Building Information Management software, hailed for its power and sophistication. This guide helps you get the most out of the software, with expert instruction and plenty of practice. * Master the interface, tools, views, and editing capabilities * Work with structural objects, text, dimensions, and multi-story buildings * Generate construction documentation, schedules, and material takeoffs * Explore phase management, work sharing, and working with various formats BIM is the emerging paradigm for architects and others in the construction and engineering fields. Revit is the industry leader, and is quickly becoming a mandatory skillset. Autodesk Revit Architecture 2016 No Experience Required provides everything you need to get up to speed and down to work.
About the Author
Eric Wing is an architectural engineer and the Building Information Modeling manager at a New York engineering firm. An Autodesk Certified Instructor, he is also director of the Autodesk User Group International (AUGI) Training Program and the Revit columnist for AUGIWorld Magazine. Eric is a popular speaker at Autodesk University and frequently addresses other industry events, including the American Institute of Architects, CSI, and AUGI user groups.
A practical guide to the essential practice that builds better teachers. Becoming a Critically Reflective Teacher is the landmark guide to critical reflection, providing expert insight and practical tools to facilitate a journey of constructive self-critique. Stephen Brookfield shows how you can uncover and assess your assumptions about practice by viewing them through the lens of your students’ eyes, your colleagues’ perceptions, relevant theory and research, and your own personal experience. Practicing critical reflection will help you? Align your teaching with desired student outcomes See your practice from new perspectives Engage learners via multiple teaching formats Understand and manage classroom power dynamics Model critical thinking for your students Manage the complex rhythms of diverse classrooms This fully revised second edition features a wealth of new material, including new chapters on critical reflection in the context of social media, teaching race and racism, leadership in a critically reflective key, and team teaching as critical reflection. In addition, all chapters have been thoroughly updated and expanded to align with today’s classrooms, whether online or face-to-face, in large lecture formats or small groups. In his own personal voice Stephen Brookfield draws from over 45 years of experience to illustrate the clear benefits of critical reflection. Assumptions guide practice and only when we base our actions on accurate assumptions will we achieve the results we want. Educators with the courage to challenge their own assumptions in an effort to improve learning are the invaluable role models our students need. Becoming a Critically Reflective Teacher provides the foundational information and practical tools that help teachers reach their true potential.
About the Author
STEPHEN D. BROOKFIELD is the John Ireland Endowed Chair at the University of St. Thomas in Minneapolis, Minnesota. For more than 45 years, he has taught in England, Canada, Australia, and the United States. A six-time winner of the Cyril O. Houle Award for Outstanding Literature in Adult Education, he is the author of numerous books on teaching, including The Skillful Teacher (2015), Teaching for Critical Thinking (2011), and The Discussion Book (with Stephen Preskill) (2016), all from Jossey-Bass.
Becoming a Master Manager is appropriate for management and organizational behavior courses that emphasize critical management skills that yield sound organizational results. Developed from both theory and empirical evidence, the text provides a compelling case for why managerial and leadership competencies are essential for employee engagement, effective communication, and sustainable organizational success. The competing values framework offers future managers a foundation for analyzing, understanding and executing the behavior that will achieve positive performance, productivity and profitability.
Now fully revised and updated, Bioethics: An Anthology, 3rd edition, contains a wealth of new material reflecting the latest developments. This definitive text brings together writings on an unparalleled range of key ethical issues, compellingly presented by internationally renowned scholars. The latest edition of this definitive one-volume collection, now updated to reflect the latest developments in the field Includes several new additions, including important historical readings and new contemporary material published since the release of the last edition in 2006 Thematically organized around an unparalleled range of issues, including discussion of the moral status of embryos and fetuses, new genetics, neuroethics, life and death, resource allocation, organ donations, public health, AIDS, human and animal experimentation, genetic screening, and issues facing nurses Subjects are clearly and captivatingly discussed by globally distinguished bioethicists A detailed index allows the reader to find terms and topics not listed in the titles of the essays themselves
Bioinformatics and Functional Genomics, Third Edition is the latest revision of this bestselling and indispensible text book. Thoroughly updated to encompass the latest advances in the field the book retains its broad and accessible approach. Divided into three parts the book deals first with bioinformatics, the use of computer databases and computer algorithms in the study of proteins and genes. The first section includes sequence alignment, database searches and phylogeny. The second section of the book focuses on functional genomics and includes approaches such as gene expression profiling and proteomics that are used to study cellular function. The final part of the book deals with genomics which is the study of the collection of DNA that comprises an organism, using the tools of bioinformatics. Bioinformatics and Functional Genomics, Third Edition will serve as an excellent single-source textbook for advanced undergraduate and beginning graduate-level courses in the biological sciences and computer sciences. It will also provide an essential resource for biologists in a broad variety of disciplines who use the tools of bioinformatics and genomics to study particular research problems; bioinformaticists and computer scientists who develop computer algorithms and databases; and medical researchers and clinicians who want to understand the genomic basis of viral, bacterial, parasitic, or other diseases.