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Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society. W. James Potter guides readers through the extensive body of research on the effects of the mass media by organizing the book around two Media Effects Templates. The first template helps organize thinking about media influences on individuals, and the second focuses on media influences on larger social structures and institutions. Throughout the book, Potter encourages students to analyze their own experiences tby searching for evidence of these effects in their own lives, making the content meaningful.
Unrivalled in the way it makes the teaching of statistics compelling and accessible to even the most anxious of students, the only statistics textbook you and your students will ever need just got better! Lecturers/instructors – request a free digital inspection copy here or, if outside of Europe, here With a little help from his weird band of characters, Andy Field has transformed the way students engage with statistics. The Fourth Edition of the award-winning book continues, with its unique blend of humour and collection of bizarre examples, to bring statistics – from first principles to advanced concepts – well and truly to life using IBM SPSS Statistics. WebAssign(R) – manage and monitor your student’s progress quickly and easily online Choose to use WebAssign(R) alongside the new Fourth Edition of Andy Field’s textbook and in moments you can set up courses and schedule assignments (using the 2000 questions available) and track individual performance so you can spot in an instant where more instruction or practice is needed. WebAssign(R) lets you set questions for your students to practise over and over again. They get instant feedback and also links to the relevant chapter or section in the integral ebook to help them work out the correct solution. Contact your local SAGE representative for more details SAGE MobileStudy – study where and when you like Scan any QR code within the book to access revision material on a smartphone or tablet such as Cramming Sam’s Study tips, flashcard glossaries, interactive multiple choice questionnaires and more. Click here to take a look (if you’re accessing the site from a desktop you’ll be taken to the Companion Website instead; look out for the MobileStudy icon to show you which pages are also available on the MobileStudy site). See how Andy’s book is changing the landscape for textbooks through the use of technology! Support materials for a wide range of disciplines Education and Sport Sciences lecturer support materials with enhanced ones for Psychology, Business and Management and the Health Sciences on the enhanced Companion Website make the book even more relevant to a wider range of subjects across the social sciences and where statistics is taught to a cross-disciplinary audience. Other major new updates include: * Now fully compatible with recent IBM SPSS Statistics releases up to and including version 21. * Two new characters! Statistical cult leader Oditi provides students with access to video clips via his Lantern to help further understanding of statistical/SPSS concepts, while Confusius helps students to make better sense of statistical terms. * The enhanced Companion Website offers plenty of lecturer and student material to use in conjunction with the textbook. These include PowerPoints and subject-specific testbanks for lecturers as well as answers to the Smart Alex tasks at the end of the each chapter; datafiles for testing problems in SPSS; flashcards of key concepts; self-assessment multiple-choice questions; and online videos of key statistical and SPSS procedures discussed in the textbook for students. Video Links * Go behind the scenes of the Fourth Edition, and find out about the man behind the book * Watch Andy introduce SAGE MobileStudy * Ask Andy Anything: Teaching stats…and Robbie Williams’ head * Ask Andy Anything: Gibson or Fender * Ask Andy Anything: The one part of the book Andy hated writing